All posts filed under: All

2023 MIT Climate Energy Prize

Published by Gert Christen

I am thrilled to be working to bring the MIT Climate & Energy Prize competition to Europe this year as a part of my work as senior advisor to McKinsey. This is the largest and longest-running competition among university students to launch companies tackling climate change. Teams compete for $100,000+ in prize money and have access to mentoring and other resources. Founded in 2007, the MIT Climate & Energy Prize has received over 750 applications, offered world-class mentoring to over 260 teams, and granted more than $3.3M in non-dilutive cash prizes. Over 220 MIT Climate & Energy Prize companies have successfully launched and raised $1.7+ billion in follow-on funding. Over 100 startups, including two dozen from Europe’s best universities, applied for this year’s competition. The best climate startups from each continent will be chosen in Paris on March 9 and in Boston on March 16 to compete for the grand prize at MIT in Boston on April 13. If you’re interested in learning more about the competition, you can watch our recent webinar. We welcome volunteers to spend …

Streaming Replacing Cable

Published by Gert Christen

In the June 2021 DIGIGRAM, we made predictions for the consolidation of the entertainment industry in our article “Shapeshifting of Entertainment Ecosystems.” The trends we discussed have only continued as the three largest streaming companies, Netflix, Amazon, and Disney/Hulu, now control over 60% of viewers in the streaming market. Image: A new king of streaming emerged at the end of 2022: Prime Video by Amazon overtook Netflix. (Source) Now Roku, the company best known for making boxes to stream other companies’ content, just unveiled its own television offering at CES. They aren’t first-movers in this category, as Amazon introduced its own line of 4k TVs integrated with Alexa some years ago. However, Roku’s offering demonstrates the ongoing trend of switching from cable TV to streaming first.  In mid-2021, streaming accounted for only a fourth of America’s TV viewing time – most streaming was happening on laptops or phones. However, in July 2022, streaming services got more TV viewing time than cable networks for the first time. As cord-cutting continues, 87% of U.S. households had a subscription to a streaming service …

Hybrid Work and San Francisco Commercial Real Estate

Published by Gert Christen

The COVID-19 pandemic has completely shifted the state of work in the country. While many employers are demanding their employees return to the office, workers are seeking much more flexible arrangements. A survey from Gallup in June 2022 found that approximately 56% of full-time employees in the U.S., or more than 70 million workers, say their job can be done remotely. Of those surveyed, 50% were adapting to hybrid work schedules, 30% were exclusively working remotely, and only 20% were working entirely from their office. The same survey found that six out of 10 employees working exclusively remotely are “extremely likely to change companies” if not offered remote flexibility at work. In Silicon Valley, 2-3 days of remote working has emerged as the new normal, with Wednesdays and Thursdays as the days when most employees work at the office. With technology moving in the direction of catering to remote and hybrid employee needs, employees are moving out of more expensive cities in an effort to save money, cut back on commute time, and achieve better work/life balance. If you’ve …

SILICON VALLEY MINDSET – 5 KEY TAKEAWAYS FROM VISITING DIGITAL LEADERS

Published by Gert Christen

(Translated from an account by Gian Berger, master’s student at HWZ University Zurich* and Head of Digital & Channel Marketing at Migros, Switzerland’s largest retailer) June 2022. San Francisco – A clear blue sky above and a sensational view of the Golden Gate Bridge below – finally possible again after two years of the pandemic. * HWZ University Zurich is Switzerland’s largest part-time business university. Its Center for Digital Business pioneered academic educational programs for a digitalized business world. DIGIRAM editor Gert Christen is an alumnus of HWZ and founded their entrepreneurship department before returning to California. Students of the HWZ University master study program “Digital Leadership” were once again able to travel to the capital of technology and startups to experience the famous Silicon Valley spirit up close and personal. Gert Christen, head of the HWZ University Silicon Valley Outpost, created an exciting program. Many conversations with startup entrepreneurs, pitches of digital business models, insights into Amazon’s corporate culture, amazing networking events, and reserved time for reflection sessions opened space for discussions and exchanges between students and actors of the Silicon Valley ecosystem. Together …

“Connected Life” Startup Class at UC Berkeley

Published by Gert Christen

I just finished teaching my latest course at UC Berkeley, “Connected Life”. In this course, we examined our “always-on” lifestyle and how this expectation of being ever-connected in our social and professional lives continues to develop, especially in a post-COVID world that allows for work via connectivity. We examined connectedness from an entrepreneurial standpoint to solve previously unsolvable problems using apps, data, IoT for machines, AI for decision-making, robotics for automation, and beyond. The course explored practical applications of e.g. 5G-connected smartphones, machines, and sensors, empowering entrepreneurs to solve previously unsolvable problems. For example, a surgeon can now use technology to save patients’ lives on the other side of the world, or anyone can be automatically alerted if a faraway family member needs help. However, questionable uses have also appeared, such as the constant battle to protect private data against illegal use for commercial, political, or criminal gain.  The course explored the use of technologies at the foundation of connectivity for people, communities, businesses, factories, and the environment and what happens when there is a lack of equity in …

USA Launching Pad Brings Mitipi to the USA

Published by Gert Christen

For many years startup and scale-up entrepreneurs have asked me about how to enter the US market successfully. As someone who built businesses in the USA before, I’ve experienced firsthand how complicated it can be. Getting noticed, creating messaging that resonates with the American culture, and campaigning and selling in the US are very different than in other countries. It is a very big country, and the biggest problem may be to know where even to start.  To navigate these obstacles, I founded USA Launching Pad, which helps foreign companies build their sales in the USA and be more successful more quickly. Our team of experienced American business builders supports entrepreneurs every step of the way with our proven method and our personal networks.  This fall, we worked with a cohort of three tech companies to bring them into the US market. One of these companies is Mitipi, who are innovating the home security market by creating a deterrent from burglaries and home invasions. Their first product, KEVIN, is a plug-and-play smart device that simulates sounds and projects images that make …

Digigram December 2022

Digigram Newsletter of December 2022

Published by Gert Christen

Welcome back to DIGIGRAM! After a bit of a hiatus, I am back to give you an update on the latest topics, trends, and stories from Silicon Valley and beyond. A lot has happened in the world over the last year. While a lot of gloom befell the world, there have also been some incredible milestones this year. There is much to celebrate that happened in 2022! For instance, in the last year, we’ve had these incredible technological and scientific breakthroughs: The United States Senate passed a bill to boost domestic chip manufacturing. The law also includes $67 billion to fund research into how to slow down climate change, a new record! I hope that a significant portion will go towards developing climate technologies. A new report found that if the current pace of wind and solar growth continues, the world will meet its climate targets. Switzerland qualified for the last 16 nations at the soccer World Cup. And was promptly eliminated by Portugal – oh well… In this edition of Digigram: #1: Mitipi and KEVIN’s …

Shapeshifting of entertainment ecosystems:

Published by Gert Christen

Content is king! And in TV, the trend clearly shows us moving away from watching traditional channels paid via cable TV and moving towards subscription-based streaming services. Streaming benefitted from COVID with record growth: However, as the competitive battle heats up among the providers, winning new subscribers and preventing existing ones from leaving is becoming harder. As a consequence, providers started looking for more ammunition: attractive content to keep their viewers within their own walled garden longer and to attract new subscribers. A reshuffling of the assets in this industry has begun, and we have a front-row seat to a textbook case of a formerly new industry entering a more mature phase. WarnerMedia TV and Discovery merged to create a new premium mouthful, “pure-play direct-to-consumer entertainment company.” WarnerMedia was previously owned by AT&T, the U.S. telecom provider who, with this move, turned their entertainment assets into an independent business. This spinoff was a glycemic index-busting sweet deal for AT&T, as it received up to $43 billion dollars, which it can now pour into the 5G …

Design Thinking your way into new markets – Introducing The USA Launching Pad:

Published by Gert Christen

Ever since I returned to California 5 ½ years ago, companies from abroad have been contacting me for help with the U.S. market. A very flattering and humbling experience – that so many entrepreneurs remember me when seeking help to start their businesses in the States. To my surprise, the inquiries didn’t stop even during COVID, which motivated me to think about how modern methods could improve the chances of success of new market entries. If product-market fit has been found in one market, how might the fit with a new market be tested as quickly as possible? How to find out what works and what needs to change—fast? If we had a systematic method to test before the rollout, we could eliminate costly trial-and-error, lower the risk, eliminate basic mistakes, create the best bang for the buck, recruit the best people for the plan, and more. The result is the “Launching Pad” methodology. It’s a systematic way to test and iterate to find the fit in a new market in five strategic areas: strategy, …

The coming of transhumanism

Published by Gert Christen

Doctors have used technology to repair or improve human bodies for decades, and this has been uncontroversial. However, soon the technology will be available to be stronger, to better resist illnesses, and to live longer. This voluntary transhumanism is different – and it will become controversial. Should we do everything that we technically could? Is it right? Will it be only for the rich? Are we playing god? These are questions that we need to start exploring. Rena Seiler recently tackled the topic in a paper entitled “Transhumanism – the vision of the technological evolution of humans” at the Institute for Digital Business of HWZ University Zurich. You can read the English version here, or her original article in German here. Rena argues that this technology is being developed no matter what and that we as a society must seize the opportunity of the early stage to discuss the use of transhumanism. Otherwise, there is a risk that the technology will be exploited for selfish personal and strictly commercial reasons, which will exclude many from …