DIGIGRAM Newsletter of June 2021
This DIGIGRAM focuses on how digital transformation and our behavior influence each other. Gert Christen’s Digigram Newsletter of June 2021
This DIGIGRAM focuses on how digital transformation and our behavior influence each other. Gert Christen’s Digigram Newsletter of June 2021
Amazon bought a self-driving car company. Zoox, the company that gave me my first-ever autonomous car ride (unforgettable, even though it wasn’t the wild ride shown here). Congratulations to the entire Zoox team — I’m very, very happy for you! So why did Amazon buy Zoox? Amazon gave this rationale: “We’re acquiring Zoox to help bring their vision of ride-hailing to reality.” And further down in the press release: “Zoox is pioneering the future of ride-hailing by designing autonomous technology from the ground up with passengers front-of-mind.” I don’t buy that Amazon would “help” to pioneer the future of ride-hailing by passengers. Amazon simply doesn’t strike me as a company that altruistically helps others achieve their visions. Furthermore, Amazon isn’t in the people-moving business, a space with already fierce competition, and lots of controversies. I don’t think they’d touch that business with a 10-foot pole. However, Amazon’s own business is plagued by problems that could be solved by self-driving cars: Cost of last-mile deliveries: Amazon has traditionally used the U.S. Postal Service for many of …